Fast food chains run in India has enjoyed immense growth because daily thousands of people tasted ready to eat food items. To cater high-end consumer needs and wants burger chains are trying hard to come up with new products. But popular giants have failed to manage their popularity as Indians are gradually shifting to local restaurants chains. Box-o-burger’s burger franchise chain is one of the best examples that clarify why people are leaving big names. People will have had various options and also the fast food franchise market is getting supersized unable to digest western brands. People want fresh, quality and distinguished food items. At Box-o-burger all purpose will be served with great. From international to national, a variety of burgers coupled with nutritious ingredients available at all outlets across the country. Indians are crazy to eat tandoori paneer and chowpati burgers. In addition there are various cuisines available that realize Indian taste and culture as well.
Group of people born after the 90s are crazy for fast food items, probably burgers and pizzas unbreakable food items. Young generation prefer Indian version of food items, very well adopted by Box-o-burger. Moreover if the trend continues, maximum market share of fast food giants will be affected by fast growing Indian brand. In addition, technological advancement will undoubtedly help new players to expand business in unknown territories. However, Indore based brand has shocked competitors with unique products that involve each and every section of Indian society. In coming years India is among the countries where major portion of population dominated by people around group 20-40. It is one of the major reasons that Indian marketplace is figured as best desitnation for investment especially in food segment. Individuals looking for low cost business opportunities can focus on Box-o-burger’s burger franchise idea. The brand offer good return and also support to establish fresh outlet through training and marketing.